YouTube goes Hulu
YouTube is launching a new section, "YouTube Shows," that has TV shows and movies in an effort to generate revenues. So far, they are older shows and movies. They're also working on a new program called, "TV Ads Online" for ads inserted in the middle of programs streaming on the web.
According to LA Times, YouTube had 5.3 billion views in Feb., and Hulu grew by 38% in Jan and Feb. YouTube is owned by Google, and Hulu is owned by News Corp and NBC Universal. YouTube Shows is working with CBS, Lionsgate, MGM, Starz and Sony Pictures.
Online video is looking pretty corporate these days...
Susan Ee
www.feraldream.com